Now this is clever. A subset of the population isnโ€™t online, and some of them are older people, a group that advocacy organisation Grey Power serves. GP are now placing a monthly 2-page ad in the local free paper instead of printing a magazine. Bigger audience, lower costs. ๐Ÿ‘

Two page Grey Power information spread. Detail that explains how the ad is cheaper and reaches a wider audience.

Miraz Jordan @Miraz

The Love Waikawa Beach website has been incorporated into the Waikawa Beach category on this blog.